Wine + Spirits + Artisan Foods + Home & Garden

Photography and styling services in Sonoma County and beyond.

  • Our true passion is story-selling through beautiful photography
  • Showcasing YOU through beautifully crafted visual mediums


Tanya Seibold | Founder + Principal :

  • Regular contributing photojournalist in culinary + lifestyle
  • Seasoned senior sales and marketing strategist; 35 years helping businesses achieve height of brand awareness

Credits: Wine Country This Month Magazine; Very Napa Valley Magazine; Wine Country Lifestyle Magazine; Sonoma County Day Trips, VinoVisit.com, SonomaCountyGazette.com, BayArea.com

When not behind the lens, you can find Tanya in the kitchen making artisan jam + soaking up good desert vibes in Palm Springs + down in Adelaide/Australia lunching with friends on a winery veranda + watching her Chiweenie, "Ace", splash around the beaches of South Coast Oregon. 

>> photo credit Left Coast Marketing


A collective of passionate, like-minded, food-loving, cocktail-imbibing creative geniuses that put their years of expertise and talents to work for you. From graphic designers, packaging specialists, off-set printers, chefs, specialized photographers and stylists....we've got you covered.

Our Other Hat

Creative + Branding Services

With over 35 years of practical, hands-on experience, Passionfruit Creative has a solid team at-the-ready to help you grow, re-organize, fine tune, or start-from-scratch. Whatever the scope, our specialized team is poised for the challenge, no matter how big or small the project. We practice the C's of Brand Development & Growth to ensure a 360° Approach covers all facets of making YOUR vision thrive!


We listen; curiously and intently. We ask lots of questions. Lots of them, to best understand your business and its needs. Then we create an overarching concept or set of themes from which a work plan/flow is designed to accomplish your short-term and long-term goals.

Collect & COnnect

We gather data, look at your current business strategies, and collect key operational and creative intel from a 30,000 ft. vantage point down to the ground level. Our super power is seeing the "big picture" then backfilling with thousands upon thousands of "little details" to hit the mark. We find the resources to connect you with or can assemble and manage them for you.


Once all the tools are in place, we get boots on the ground by curating your story through beautiful photography and virtual "merchandising" of your website. We're also experts at physical merchandising in your brick-and-mortar location(s) to ensure eye-catching displays grab your customer's attention. 


Analysis, summaries, and reviews are critical to knowing if the KPIs have been achieved. We live for the "wins" but also aren't afraid of critiquing the plan and pivoting to get the desired end result for YOU. Always striving to achieve more, do better, and have fun along the way is our working mantra.